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Guest schedule page: The Marketing Vanguard Podcast

Podcast Booking status: OPEN!

Be Featured on The Marketing Vanguard

Showcasing B2B Innovators Shaping the Future

Are you a leader making waves in the B2B marketing space? The Marketing Vanguard is an exclusive platform designed to spotlight exceptional individuals driving innovation, growth, and transformation in industries that market to small and mid-sized businesses.

This is your opportunity to share your story, showcase your achievements, and connect with a highly engaged audience of industry peers and decision-makers.

If you’d like to be featured on our show

Hosted by Paula Chiocchi, an award-winning marketing veteran and the CEO of Outward Media, Inc. (OMI), this podcast is more than a conversation—it’s a showcase. We celebrate executives and innovators who lead with purpose and inspire change in industries such as marketing, database management, data analytics, media, and advertising.

Each episode dives into:

Real-world strategies that drive impactful B2B marketing.
The principles and values that define great leadership.
Proven techniques for audience segmentation, omni-channel marketing, and leveraging data for business growth.

Please watch this quick video first:

Who do we want as guests:

B2B Marketing Leaders – CMOs, VPs, and Heads of Marketing who are driving innovation in demand generation, ABM, and data-driven strategies at mid-to-enterprise-level companies with 100+ employees and 8-figure revenue.
Advertising and Media Agency Strategists – Agency-side leaders advising clients on multichannel media buying, data activation, and audience targeting for small and mid-sized business markets.
Database and Marketing Operations Managers – Experts responsible for list management, CRM health, segmentation, and campaign performance in B2B organizations focused on scaling and optimizing marketing efforts.
Programmatic Platform and DSP Partners – Executives at DSPs, publishers, and advertising platforms who provide accurate and scalable B2B audience segments for programmatic activation.
SaaS Marketing Executives – Leaders at high-growth SaaS companies driving customer acquisition, market positioning, and outreach using advanced digital marketing tactics.
Performance Marketing Architects - Experts who specialize in short-term performance marketing, leveraging real-time data, cross-channel attribution, and conversion optimization to drive customer acquisition and measurable results. They understand the science of scale and the nuance of crafting campaigns that hit both brand and bottom line.

Vertical-Focused Solution Providers – Organizations serving niche B2B verticals (e.g., cybersecurity, financial services, healthcare IT, industrial tech) and leveraging data-driven strategies to reach targeted decision-makers.
Digital Transformation Executives – Leaders driving digital-first marketing, Martech adoption, and automation within organizations focused on scalable, data-driven strategies.
Intent Data and Analytics Experts – Professionals using predictive analytics, behavioral data, and buying signals to drive smarter campaigns, optimize audience engagement, and align sales and marketing.

Growth Marketers and Lead Generation Specialists – Experts focused on scalable acquisition strategies, funnel optimization, and B2B pipeline acceleration to drive consistent revenue growth.
Enterprise Growth Strategists – Enterprise-level marketing leaders and data infrastructure managers responsible for scaling customer engagement across massive datasets. These guests bring expertise in audience segmentation, data governance, CRM activation, and strategic integrations that connect the dots between brand, performance, and customer lifecycle value.
Supply-Side Innovators – Digital publishing leaders who strategically manage and monetize their ad inventory through SSPs, blending data-driven yield optimization with audience-first content strategies to drive measurable revenue growth.

If your application is accepted:

I will share some vital tips (via video) to help you connect with our audience, gain some great exposure, share the questions I'll ask, and hopefully encourage some great connections and customers from our audience.
Enjoy the scheduled interview with me via Zoom video.
Assistants & PR Agencies: Please supply the GUEST'S contact information for scheduling/confirmation purposes.

Listen and Subscribe to the Show Now:

Say "Hey, Siri / Alexa. Play The Marketing Vanguard Podcast"

Some final tech tips...

VIDEO:

We'll be recording on Zoom VIDEO. We will likely grab a couple 30-60 second video snippets of our chat to promote you to our audience. Try to be well-lit so we can see your smiling face!

Download Zoom (free) here:

https://zoom.us/download

AUDIO:

Please have a quality microphone ready to go prior to our interview. Gaming headsets and internal laptop microphones are usually very poor quality and will require rescheduling our interview.

3 good options:

ATR-2005 https://amzn.to/2yTgQMi
Blue Yeti https://amzn.to/2p8zvPj
Blue Snowball https://amzn.to/2paKwPQ

Order this on Amazon and you can have it in 2 days. If you would like to do more podcast interviews, this is something you'll want to have.

ABOUT THE HOST

Paula Chiocchi

Founder and CEO

Paula Chiocchi, CEO and founder of OMI, is an award-winning marketing industry veteran whose mission is to help businesses realize their full potential by effectively reaching their target audiences and converting more prospects into customers.

Under her direction, OMI provides Fortune 1000 firms and other clients fresh, accurate contact data to fuel outbound marketing initiatives and drive sales and profits. An expert and innovator in multi-channel marketing data, Paula has established OMI as a leader in comprehensive email campaign management services.

Along with her growing team, her goal is to assist clients in successfully navigating the complex email channel by offering hands-on guidance combined with the highest levels of email deliverability and marketing ROI. Paula began her career with Dun & Bradstreet and developed her skills by creating direct mail, online advertising and email campaigns for leading mortgage companies, financial institutions, telecom, software, online gaming sites, sweepstakes enterprises and e-commerce companies.